Concept Development
Campaign
Production
Geniet ervan
nu het nog kan
Background
Oma's Soep, our cherished inaugural client, doesn't just provide nourishing meals—it battles loneliness. Dispelling the misconception that ready-made means unhealthy was the challenge. How do we redefine perceptions?
Solution
We linked the freshness of their meals and soups to their mission. Encouraging people to savor each moment before it slips away, much like the freshness of their offerings. The elderly, too, deserve our time and companionship now.